🇩🇪Germany

OEM-Lieferantenbeziehung Degradation & Auftragsrückgang

3 verified sources

Definition

OEM procurement teams (Volkswagen, BMW, Mercedes-Benz, Audi) increasingly demand real-time supplier performance data. Manual quarterly scorecards fail to meet OEM expectations. Suppliers perceived as operationally opaque lose strategic preferred vendor status. In 2024, only 30% of German automotive production remained in Germany; offshoring to lower-cost/more-responsive suppliers accelerates. Mid-market suppliers report 50% economic underperformance; order intake declining.

Key Findings

  • Financial Impact: €300,000–€1,000,000/year (lost order volume or tier-down); 5–15% revenue churn due to preferred vendor delisting
  • Frequency: Ongoing (annual OEM scorecard reviews; continuous preferred vendor re-assessment)
  • Root Cause: Manual scorecard creation prevents real-time OEM visibility; suppliers appear operationally immature; OEMs reallocate orders to digitally capable competitors or offshore suppliers

Why This Matters

This pain point represents a significant opportunity for B2B solutions targeting Motor Vehicle Parts Manufacturing.

Affected Stakeholders

Sales Director, Procurement Manager, Supply Chain VP, Operations Manager

Deep Analysis (Premium)

Financial Impact

Financial data and detailed analysis available with full access. Unlock to see exact figures, evidence sources, and actionable insights.

Unlock to reveal

Current Workarounds

Financial data and detailed analysis available with full access. Unlock to see exact figures, evidence sources, and actionable insights.

Unlock to reveal

Get Solutions for This Problem

Full report with actionable solutions

$99$39
  • Solutions for this specific pain
  • Solutions for all 15 industry pains
  • Where to find first clients
  • Pricing & launch costs
Get Solutions Report

Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

Request Deep Analysis

🇩🇪 Be first to access this market's intelligence