Inventory Reordering Inefficiency aur Stock Outs (इन्वेंटरी रीऑर्डर अक्षमता)
Definition
Manual 'shake or weigh' keg verification cannot predict when a venue will empty a keg or detect consumption trends. Results in: missed reorder windows (stockouts), emergency rush orders (premium logistics costs), or overstock (inventory holding costs, beer oxidation risk).
Key Findings
- Financial Impact: Estimated ₹15-40 lakhs annually for mid-size brewery: (a) Lost sales from stockouts: 5-8% × ₹10 crore revenue = ₹50-80 lakhs, mitigated by 30-40% if forecast is improved = ₹15-32 lakhs upside; (b) Excess carrying costs: ₹5-10 lakhs from overstock management.
- Frequency: Weekly/Bi-weekly reorder cycles
- Root Cause: No consumption rate tracking; reactive (not predictive) reorder process; lack of visibility into customer usage patterns
Why This Matters
The Pitch: Indian breweries waste working capital and lose sales due to poor reorder forecasting. Real-time consumption tracking enables demand-driven restocking, reducing ₹15-40 lakhs in excess inventory carrying costs.
Affected Stakeholders
Supply Chain, Sales Operations, Logistics Planning
Deep Analysis (Premium)
Financial Impact
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Current Workarounds
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Methodology & Sources
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Related Business Risks
Keg Chori aur Inventory Shrinkage (केग चोरी और इन्वेंटरी श्रिंकेज)
Unclaimed/Unrecovered Keg Deposits aur Billing Errors (अदावा जमानत और बिलिंग त्रुटि)
Beverage Wastage aur Poor Pour Tracking (पेय बर्बादी और खराब पोरिंग ट्रैकिंग)
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