Unfair Gaps🇮🇳 India

Wholesale Hardware, Plumbing, Heating Equipment Business Guide

37Documented Cases
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All 37 Documented Cases

Credit Approval Queue Bottleneck और Salesman Productivity Loss

₹15-25 lakhs annual lost sales (10-15% of incremental order volume × average order value ₹1,50,000 × 10-15% margin); 2-3% customer churn due to approval delays

Salesman negotiates deal with customer on Day 1. Customer credit application submitted Day 1. Approval takes 5-10 days (due to document collection, verification, underwriter review). Salesman cannot confirm delivery until Day 6-11. Customer loses confidence, switches to competitor, or cancels order. Typical hardware wholesale margin: 10-15%; lost order = ₹10,000 - ₹50,000 lost margin per customer.

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Manual Credit Verification में Compliance Cost और Documentation Burden

₹8-12 lakhs annual staff cost (2-4 hours per application × 500-800 applications/year × ₹300/hour); 15-20% document rejection rate = additional 50-100 hours re-verification work (₹1.5-3 lakhs)

Manual credit applications require document verification against government databases (NSDL for PAN, UIDAI for Aadhar, GST Council for GSTIN). No single integrated platform exists; wholesalers must manually cross-check each document. This creates duplicate data entry, high verification failure rates, and re-submission cycles.

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Unverified Supplier Sourcing और Counterfeit/Defective Hardware Losses

₹5-20 lakhs/year in defective product losses (5-15% of COGS across order volume) + ₹2-5 lakhs in warranty claims/customer compensation + 10-15% churn in repeat customer revenue (estimated)

Wholesale hardware sourcing relies on manual supplier vetting: GST certificate check, factory visit, sample orders. Many wholesalers skip verification due to urgency and source from intermediaries posing as manufacturers. Result: 5-15% of orders contain defective or counterfeit hardware (sub-standard plumbing fittings, heating equipment with wrong voltage/capacity). Job site rejects trigger rework, customer compensation claims (₹10,000-50,000 per job), and lost repeat business.

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Customer Credit Application Processing में Delays और AR Days में वृद्धि

₹20-40 lakhs annual working capital drag; 3-5 days AR aging extension = ₹10-25 lakhs opportunity cost; Borrowing cost: 12-18% p.a. on extended AR = ₹2-5 lakhs interest cost

Manual credit applications require document collection (6+ documents: PAN, Aadhar, address proof, bank statements, GST certificate, shop establishment certificate), verification, and approval by human underwriters. Search results show FlexiLoans claims '2 working days' but industry standard is 5-10 days. Each day of delay extends AR aging, increasing working capital requirement and borrowing costs.

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