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Retail Motor Vehicles Business Guide

39Documented Cases
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All 39 Documented Cases

Excess Holding and Floorplan Costs from Slow Inventory Turn

Industry rules of thumb put holding costs around $20–$40 per vehicle per day; an extra 10 days of age on 100 units at $25/day equates to ~$25,000 per month in avoidable carrying costs.

Mispriced and mis‑positioned vehicles stay on the lot longer than necessary, driving up floorplan interest, insurance, and reconditioning touch‑ups. Industry advisors emphasize that inventory turnover is central to minimizing carrying costs.

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Lost Gross from Suboptimal Inventory Mix and Turn

If 10% of a 300‑unit inventory is misaligned and turns 30 days slower, at $20/day holding cost plus ~$300 extra depreciation per unit, this can bleed ~$9,000–$12,000 per month.

Dealers routinely stock the wrong mix of vehicles relative to what customers actually view and engage with online, leading to slow‑moving units tying up floorplan while high‑demand vehicles are under‑represented. This reduces both sales volume and achievable front‑end gross.

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Margin Erosion from Aged and Mispriced Vehicles

For a 300‑unit used inventory with ~5% of vehicles aged and discounted an extra $1,000–$1,500 each, recurring margin leakage is roughly $15,000–$22,500 per month.

Dealerships commonly misprice vehicles using intuition or outdated data, causing fast-moving units to be underpriced and slow movers to sit until they require deep discounting. This leads to lower gross per vehicle and heavy markdowns once inventory becomes aged and a liability.

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Customer Dissatisfaction and Churn from Slow, Confusing Warranty Repairs

If poor warranty experiences cause even 2–3 lost vehicle sales and a few dozen lost service visits per year per dealership, the combined lifetime value loss can easily exceed $50,000–$100,000 annually.

Customers experience long wait times, opaque claim status, and delays in repair authorizations and parts shipments, leading to frustration and lost future service and vehicle sales. Inefficient warranty repair processes erode trust in both the dealership and the brand.

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