Lost Sales from Accessibility Churn
Definition
Failure to certify under Digital Service Standards blocks sales to government and inclusive markets, leading to churn.
Key Findings
- Financial Impact: 2-10% annual revenue loss (AUD 100,000+ for mid-size firm); missed tenders worth AUD 500,000+
- Frequency: Per tender/procurement cycle
- Root Cause: Slow manual verification of WCAG criteria delays sales queues
Why This Matters
The Pitch: Accessible Hardware Manufacturers in Australia 🇦🇺 lose 5-15% revenue from WCAG non-compliance. Automated certification wins back gov tenders.
Affected Stakeholders
Sales Director, Business Development
Deep Analysis (Premium)
Financial Impact
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Current Workarounds
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Methodology & Sources
Data collected via OSINT from regulatory filings, industry audits, and verified case studies.
Related Business Risks
DDA Accessibility Non-Compliance Fines
WCAG Certification Rework Costs
Cost of Poor Quality in Compatibility Testing
Customer Churn from Testing Delays
AS1428.1 Non-Compliance Penalties
DDA/AS1428 Rework Costs
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